Better Business Bureau
Okay, just here me out on this one.
Did you know the Better Business Bureau is a privately held business and not a government organization?
And did you know that the businesses it is supposed to evaluate actually pay to be members? Is that not a conflict of interest?
All I’m saying is that the name alone tends to mislead and misrepresent and I really think the FTC, who is cracking down on misleading advertising should take a look at this. Most people are influenced by the name of this organization and believe it to be a government run entity, which it is not!
That, my friend, is the perfect definition of of what the FTC is looking into, transparency… or lack there of.
The Better Business Bureau has no jurisdiction over local businesses but if a company does not pay their fees to be a part of them then the public believes they are a bad business that cannot be trusted. Is that the definition of extortion?
Of course this is only our opinion but a staff member who ran a successful business was threatened by the BBB to join up or they would list them in their directory as a business who is not a member and it would reflect badly on them… In other words, SHOW US THE MONEY!
And membership ain’t cheap either. Nearly $400 a year depending on the size of your business. Of course membership has it’s advantages because if a customer files a complaint they actually agree to resolve the dispute with an arbitrator instead of going to court and you must abide by the resulting ruling of the arbitration. Who do you think has the best chance of winning, the customer (Joe public) or the business who pays the BBB’s salary?
We’re just saying is all.
